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Google URL Modifications – Applied to International Sourcing

Google URL Modifications – Applied to International Sourcing

Sourcing for international candidates presents many challenges. Job board access can be very expensive as most major boards charge separately for each country. Yet traditional Boolean web searches get very tricky as each country has its own postal codes, geography, metro regions, area codes, etc. It takes a lot of time to become familiar with all this, not to mention the language barrier and all the different translations of the word “résumé”.

Usually for International sourcing on Google I’ve found research on these options:

picture15

¨ Use a “site: search” to find résumés within the Top Level Domain. For this example I want sites that end in .UK. – - site:.UK intitle:cv j2ee -jobs Results

¨ Do a traditional résumé string and then filter it with geography keywords. Example – - intitle:cv j2ee “49″ Germany -job Results

¨ Fill out the Advanced Search: Date, Usage Rights, Numeric Range Form and sort results by Region.

Problem

1. For the “site: search” I found that the results, while they are accurate, are VERY limiting. Some domains, like .net or .com, will be left out of this search, even though a .com site may also contain information from an international candidate.

2. The problem I had with my traditional search strings was that using “Germany” and area code “49” as keywords got me several false positives. It also required someone to put their phone number on their résumé which doesn’t always happen.

3. And with Google Advanced Search, I didn’t want to have to keep going back to the Advanced Search: Date, Usage Rights, Numeric Range Form every time I wanted to change my search criteria. Also, Google Alerts does not support the Advanced Search function.

Solution: Google Advanced Search – URL Modification

To save time I wanted a way to HAND CODE the results. This way I could automate and set up RSS feeds for new hits, or be able to generate a new search quickly with Copy & Paste. Right now, both Live and Yahoo support Boolean operators that help narrow down a search geographically, but Google does not. Since Google has no geography-based Operators, I decided to spend some time analyzing Google Advanced Search URL’s to see if it was possible.

Here is what a Google URL looks like for a basic J2EE résumé string. The keywords are underlined in the URL:

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Now I am going to use the same keywords, and click the Advanced Search. In the Date, Usage Rights, Numeric Range tab I am going to select France in the Region Field. Now, all my results should originate in France and my URL looks like this:

picture3

When looking over the new URL, I noticed that each new phrase begins with the “&” symbol. Then, I noticed that one of the phrases contained the word “country” so I figured that must be the Region Command in the URL. It is underlined in the picture above.

Putting the Google URL Modification together

First – ADD the phrase “&cr=countryXX” to the end of any Google search URL

Second – Use a two letter country code to replace “XX” (must be capital letters) then hit Enter.

For a Complete List of Country Codes: http://www.worldatlas.com/aatlas/ctycodes.htm

Example1: ADD “&cr=countryIT” for Italy hosted sites

Example2: ADD “&cr=countryCA” for Canada hosted sites

Example3: Complete Walkthrough

Here is the Original Search URL for the keywords “oracle sales”:

http://www.google.com/search?hl=en&q=oracle+sales

Here is the same search Modified for China:

http://www.google.com/search?hl=en&q=oracle+sales&cr=countryCN

Benefits

¨ Tons more results than traditional “site: search”. With a Google URL mod search in France I got 2390 Results. With a “site: search” I got only 44 Results.

¨ Automate searches and create RSS feeds from URL’s

¨ Get more results faster with less research

¨ Search beyond Top-Level domains

¨ Create quick web bookmarks of favorite searches

Here are some additional shorthand Google URL mods that may be helpful

¨ &lr=lang_XX Add this to the URL to control the language of the results. Replace XX with the 2 letter Country Code.

¨ &as_qdr=d Add this to return hits dated today

¨ &as_qdr=w Add this to return hits dated within the most recent week

¨ &as_qdr=m Add this to return hits dated within the most recent month

¨ &as_qdr=y Add this to return hits dated within the most recent year

About Adam:

adam1 Adam Wiedmer works within the Recruitment Process Outsourcing industry in the Boston area. He specializes in providing sourcing and recruiting solutions for high-volume recruitment needs. With only two years experience, Adam has placed candidates for Fortune 500 companies in many verticals such as IT, finance, sales, and customer service. Aside from recruiting, Adam is a dedicated musician and spends his time attending concerts, playing bass, and writing music.

Email: adam.wiedmer@sevensteprecruiting.com
LinkedIn: http://www.linkedin.com/in/adamwiedmer

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  • I'm not finished read this yet, but it's so fabulous 'n I'll back again when I was finished my job :D
  • Adam:
    Great post!

    Thanks,

    Caryn Ewald
    Executive Mining, Inc.
    jce@execmining.com
  • Thanks for the post! It may seem a bit too technical to some but in fact the techniques Adam describes are easy to reproduce.

    Here's a hint on how to make it easier for yourself using this just partially and without going into too much "technology". If you are uncomfortable with browsing the Google URL's syntax as Adam suggests here, you can simply create a search using the Advanced Google dialog and for the case where the operators are NOT expressed in the string (such as for the region) you can copy and paste the URL for your future use, without even looking at it in detail.

    The broad topic that Adam is addressing here, that is, how to automate your searches and make your work more productive, I think, deserves many more posts like this one. Automation and productivity are as (if not more!) important as good Boolean strings, yet so few people publish advice on that, and on web tools that make our lives easier. I hope to see more of this type of posts on http://booleanstrings.ning.com/.

    I am also curious about the URL becoming RSS part of Adam's post and hope to hear more detail from him on that.

    Thanks, Adam!

    Irina @braingain
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